Mr. Mike bookinganfrage
© Mr. Mike
© Mr. Mike
© Mr. Mike
| Mr. Mike
If one day someone decides to chronicle the birth and progression of house music in Switzerland one name that could not be excluded from the list of pioneers is Mr Mike. Jamaican born, British educated, he discovered his true passion for music at an early age. Back in school, he organised parties for his friends and neighbours initiating himself to Dj’ing and MC’ing. His voice, is what got him noticed for at first. He moved to Belgium in the late seventies where he released the first disco hit to come out of Europe “Why can’t we live together” under the name Mike Anthony. He spent seven years in the diamond dealer’s capital, mixing and developing disco, later known as house music. He arrived in Switzerland in 1987 and started working for the Swiss national radio Couleur 3. Changing his name to Mr Mike he quickly got the recognition and popularity he deserved. He produced various tracks in collaboration with former associate Djaimin as the Black and white brothers releasing the hits “Put your hands up in the air” and “Pump it up” which made him rise to the top, and gave him the international recognition that still holds today. In 2002 he decided to take a step forward and created his record label, MAP Dance records. The record label was created by Mr Mike in order to promote quality house and dance music from Switzerland and abroad. It was only fair for Mike to give back something to the people of Switzerland, a springboard for the careers of young Djs and producers to reach international stardom. In 2005 he co-produces the international hit ”Zookey” with his young protégé at the time, Yves Larock. More then 150 000 copies were sold only in France and it was a great success in the clubs worldwide. MAP Dance caught the eye of international press and the music industry, establishing itself as a Swiss flagship record label. Two years later Yves Larock signed a second hit on MAP Dance records ”Rise up” which was an even bigger success. The licenses of the single were sold to over 25 countries, confirming the status of Yves Larock as an international Dj and producer as well as Mr Mikes as a successful businessman and proud label owner.
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